Highest Quality Leads

SolarSipper.com has been a massive undertaking both technically and idealistically.

Technically, SolarSipper.com uses completely non-API-dependent processes (via trigonometry for distance calculations and various data structures algorithms for sorting) to achieve extremely fast, high-volume geocoding for multiple purposes, and it uses ajax’ian transport of JSONpadded objects via jQuery’s low-level $.ajax library call, with a layer of added custom Javascript security, to achieve delivery of various “lead” objects between itself and a central lead management heavy-lifting architecture. This is the way in which it is able to effectively “sip” solar leads.

SolarSipper.com also has a giant directory-style UI rendering of data contained from long-term data mining/screen-scraping efforts, with information on contractors in core population zones. This data mining was achieved extremely quickly with Java multithreading, and the data is stored in a many-to-one-one-to-many object->relational mapped set of Data Access Objects via JDBC MySQL Connector and Hibernate Templates. The PHP/MySQL rendering of that set of data was achieved by a script I taught to effectively write thousands of other scripts, which together make up the virtual army of directory pages per core population zones. This is the way in which the Sipper has already “sipped” solar panel installer/contractor information.

SolarSipper.com also currently does MailChimp API integration with complex business logics/heuristics integrated with multiple divergent UX renderings, fashioned according to divergent segments of the collective market psyche. This effectively allows the Sipper to run auto-responder email marketing campaigns targeted at different segments of the population, according to their different behavioral interactions with the Interface.

The Sipper has an ever-evolving section of the site revolving around Solar Group Buy. This section of the site is organically evolving into a geo-intelligent CMS, utilizing the same local geocoding-algorithmic processes as the zip-code-lookup->directory portion of the site, along with multi-tiered users/permissions and resultant cross-integrations with not only MailChimp API (and automated campaign creation thereby when geo-dense “groups” of consumers are recognized) but also with Meetup.com’s RESTful API, in order to actually finally create a LIVE meetup of individuals in order to promote solar group buy revolution!

I am extremely excited about the continuing evolution of my baby, SolarSipper.com, and I hope it gets some more funding so I can continue to nurture its upbringing and ultimately, its destined mission to smash dirty energy on a global scale.

WisdomCulture Consulting

• Gave previous site a web2.0 makeover by rounding corners, integrating into 960.gs Grid CSS Framework and adding social integration buttons
• Re-coded site with future CMS (WordPress/Drupal/custom/whatever) integration in mind
• Did detailed keyword research analysis with several secret weapon tools and SEOptimized landing pages for modest keyword niche rank attainment goals
• Developed creative campaigns to generate one-way links from high-authority sites for aforementioned goals

Kathryne Pirtle’s Book Performance Without Pain

• Wove PHP/MySQL, jQuery, and CSS amidst WordPress API theme codex
• Maintained previous design and layout elements within the context of a custom WordPress theme
• Assisted with change of hosting and DNS registration ownership to superior LAMP server environment
• Wrote 10,000 word long sales letter for eBook with multiple market incentivizing tactics and custom-hacked Paypal button with PPC keyword conversion tracking via jQuery $.post inside an inline onsubmit handler

La Bouquetiere Bath and Body Products Website

• Used PHP/MySQL and jQuery AJAX to improve CRM search and sort functionality
• Moved company email marketing campaigns to MailChimp and connected email auto-response signup form to MailChimp API via its prebuilt PHP class wrapper
• Integrated MailChimp API-connected auto-responder with Google Analytics to track goal conversions from email marketing
• Wrote content for several dozen web 2.0 properties/hub/lenses/wikis to target several keyword niches to gain google rank
• Currently moving all eCommerce to new ZenCart platform with custom templates built according to previous designs

Firefighter’s’ ABCs Organizational Website

• Used PHP/MySQL, AJAX, and JSON (via jQuery lib) to build several filtered search and sort UI’s for administrators
• Blueprinted new SQL database schemas to accomodate new payment system, new multi-tier user management, several other client usability needs, and predictable future scalability issues
• Built new payment system to maintain unified presentation of brand, connect seamlessly to a variety of existing forms, and to talk to authorize.net’s CIM API via custom PHP classes for parsing API XML codes and retaining in-house data as necessary
• Rebuilt user and session management according to new schemas, with new jQuery AJAX frontend UI components for snazzy new admin and account management features
• Assisted with migration from previous schemas

Catherine Jane Women’s Clothing and Accessories Store

• Developed frontend by connecting DevitaDesign’s new XHTML/CSS design to pre-existing administrative backend using PHP/MySQL/phpMyAdmin
• Overcame obstacles such as needing to maintain uniform output of new designs’ XHTML tables via deeply nested PHP logics
• Pushed much UI code client-side (into dynamically PHP-generated JS) to discard unnecessary reloading

Official Artist Website of Crystal Philippi, mezzo-soprano

• Developed graphical assets and preliminary template of desired XHTML/CSS for "3-D stage curtain" behaviors using Adobe CS3 Photoshop, Fireworks, Bridge and Dreamweaver
• Designed Flash assets for homepage as well as custom Flash player for displaying Crystal’s media assets within the context of a uniform "brand identity"
• Installed and customized Drupal 6.9 with Google Analytics, XML Sitemap, and ShareThis drupal modules for fully SEO’d Web2.0 content delivery
• Added and configured WYSIWYG editor module to more fully humanize frontend and backend User Experience
• Merged preliminary XHTML/CSS “stage curtain” template with Drupal Zen Theme PHP and CSS templates to achieve seemingly non-drupal’d custom appearance of front and backends
• Fixed buggy renderings by manipulating DOM in JavaScript
• Achieved >96% browser compatibility (including iPhones) by adding PHP code as well as
  multiple Microsoft Internet Explorer XHTML conditionals to Zen Theme PHP template to determine and interact with client’s browser/device
• Redeveloped Flash slideshow on home page from pure ActionScript3+XML
• Currently developing custom Drupal PHP module with jQuery add-ons to backend Flash slideshow